"Klaus Krippendorff's research focuses on the role of language and dialogue in the social construction of reality: identities, institutions, cultural artifacts, power, Otherness, and meanings; emancipatory epistemology (hermeneutics) of human communication and the design of technology; content analysis, semantics, pragmatics of social interaction, and related research methods; conversation theory, information theory, and cyberspace; and second-order cybernetics of complex communication systems and their reflexive, self-organizing, and autopoietic properties." (Penn) |